Kia ora & welcome
to eCommerce Spotlight

Our regular eCommerce Spotlight uses the latest shopping data to highlight the changing trends in shopper behaviours that are shaping the future of online shopping. It’s also the source of useful tools, tips and expert advice to help retailers grow their online business.

Lockdown special edition

Lockdowns have seen huge growth in online shopping numbers over recent times. To help you stay up to date with what’shappening during this period of unprecedented growth, we’ve produced a special update with all the latest online shopping numbers, trends and insights for October 2021.

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Read previous editions

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Q3 2021

Explore Kiwis spending behaviours and find out what regions, sectors and age group dominated online shopping for Q3 2021.

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Sales Event Special Edition

We get you ready for the upcoming shopping event days by looking at lessons from last year’s numbers and trends.

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Q2 2021

A look at Q2 online sales, what's driving the rise of Buy Now Pay Later and the importance of a good delivery experience.

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Q1 2021

A look at the online sales numbers, trends and insights from the first quarter of 2021.

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January 2021

A look at December sales and the boomer year 2020 was for online shopping.

Dec2020_Spotlight

December 2020

A focus on the big sales events, highlighting exactly what happened and how.

Oct 2020 spotlight

October 2020

Online spending post-lockdown 2.0 and regional growth.

SepSpotlight

September 2020

Lockdown 2.0, BNPL, marketplaces and growing in a recession.

August Spotlight

August 2020

The continued rise of online and shop local trends.

July Spotlight

July 2020

The COVID-19 impact on Kiwi lives and shopping habits.

The Full Download

Check out our annual in-depth data driven review of eCommerce in New Zealand in 2020.